BUILD TARGETED ADVOCACY, CAMPAIGNS & CAPACITY
INTENDED OUTCOMES
- Decision makers and the public informed by advocacy regarding the importance of nature-based solutions in addressing climate change.
- Campaigns held companies across supply sectors accountable for taking actions to eliminate deforestation-related activities from all business practices and supply chains.
- Increased connectivity and information-sharing between global NGOs, regional and local groups and companies increased capacity to eliminate deforestation.
- Coalition of actors willing to stand behind more forest positive messaging.
- Strong enabling environments established through advocacy in terms of finance, and demand and supply-sides (regulatory/non-regulatory) along with increased awareness of the challenges and progress among consumers to create a collective voice to influence supplier behavior.
PRIVATE SECTOR ROLE
- Companies seek partnerships with NGOs for guidance in addressing the challenges of on-the-ground implementation.
- Explore how companies can engage in more systemic changes that lead to sustainable landscapes.
ROLE OF OTHER ACTORS
- Donors provide incentives for NGOs to better coordinate and collaborate to increase impact.
- Governments follow prompts to protect people living in and working to conserve and protect tropical forests.
- Employ targeted campaigning based upon the best available information to keep pressure on companies to act.
- Consistently advocate for and monitor company performance relative to clear guidelines for responsible company behavior so that good actors are recognized/rewarded while pressure can be applied to those with weaker performance.
- International or domestic NGOs conduct targeted advocacy aimed at increasing the awareness of Emerging Market laggards to facilitate new commitments.
TFA ROLE
- Recruit more forest country NGOs as TFA Partners and strengthen engagement with local and regional NGOs to facilitate connections with companies exploring and engaging in jurisdictions.
- Engage NGOs in working groups to address specific elements of the CAA (e.g., EU regulation development, China).
- Encourage and convene discussions between campaigners and companies to prioritize actions.
RATIONALE
- Civil society is diverse and is required to help and enable change through various roles such as:
- providing input and influencing decision making by the private sector and governments to instigate and sustain action to address deforestation caused by commodity production;
- maintaining the “watchdog” role on companies and their actions; and
- building stronger trust-based relationships with companies and others working in a landscape as a foundation for increasing capacity.
CURRENT STATUS
- Advocacy and campaigning NGOs have prompted changes in sustainability efforts by leading companies, but have had limited influence on the laggards and governments. Some are questioning whether continuation of the same tactics will achieve deeper system change desired.
- There are too many parallel efforts and a need for greater coordination and synergies between the work of various groups.